Fashion : YSL spring/summer sneaker collection

There is a new trend in the fashion world for designers to use film as a successful medium to catch the attention of the consumers but also reflect their brand’s images and vision throughout the seasons. With Internet and social media, we now find masses of shorts made by famous and independent designers trying to reach out to the public.

Today I wanted to share this fatastic spot for the Yves Saint Laurent Spring/Summer 2011 men’s sneaker collection. I think it is wonderfully made and it features very cute models too. It makes me want to buy every single shoe!


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